I tweak and republish this post annually; I think you’ll see why when you read it.
See, I’m not out to be tragically hip, in fact quite the contrary. Or maybe Matthew Selman said it best; “I wish there was another word than foodie; how about ‘super food asshole’, or ‘pretentious food jerk’?” I just don’t wanna go there.
Granted, there are a lot of great food blogs out there, but right now, many are judged ‘Great’ because somebody took a really, really nice pic of some food, or is on the fast track to be the next Food Channel Super Food Asshole. Frankly, when the ‘best’ food blog sites reject people because they don’t meet criterion such as that, I’m more than not interested, I’m actively turned off.
I write about food from some pretty simple perspectives. I’m interested in sharing recipes, methods, processes and such. I’m interested in sourcing, using wisely, and preserving food that is good for you, in a world where much of what we are offered to eat is not very good. I’m interested in the science behind cooking, because I’ve never liked simply being told to ‘do it this way.’ I trust that if you’re reading this, you’re interested in these things as well. To be honest, if no one read this blog, I’d write it anyway, because I do it for me first and foremost; I gotta share what I love. That’s just how I’m wired.
So, when I look at ‘real’ food blogs, I see the stuff that, fairly often, folks ask me about here, or more to the point, ask me why I don’t do these things. There are three oft repeated comments, and they are,
Why don’t you list nutritionals and calories,
Why don’t you post prep and cooking times, and
Why do you post exotic ingredients that I’m not likely to have?
So, in a nutshell, here’s why;
Frankly, listing nutritionals means, more than anything, that I am determining what kind of portion size you and yours eat, and frankly, I don’t have any idea about that. If I list a casserole recipe and you make it, how much do you eat? How about your partner? Do you have seconds, are there leftovers, and on and on. This ain’t a restaurant, and I’d bet your house isn’t either; neither of us needs everyone to eat the same portion. For the record, I predominantly do recipes for two, with planned leftovers, the idea being general efficiency, and the fact that anything good will be great the next day. Other than that, you’re kinda on your own. I mean I can give you a great biscuit recipe, but how big you make ’em, and how many y’all wolf down is kinda your gig, right?
Don’t get me wrong, nutrition IS important and should be monitored in some way, shape, or form. The best way to this is to buy carefully and thoughtfully. Buy locally whenever you can. Read the labels on food and avoid the stuff that’s truly bad for you. Grow anything and everything you can. Preserve what you buy or grow so that you can notably extend the time it is available to you. Make everything you can, from scratch, at home. That may sound more intensive than what you do now, but if you really care about nutrition, you’ll do it. And as far as we go, whenever you need or want detailed nutritionals on our recipes, just click on our link for Calorie Count and go to town. There’s a mobile version out for your Apple or Android smart phone as well now.
Next comes prep and cooking time.
Weeeeeellllll, how do I say this? Listing prep time is, in my not even remotely close to humble opinion, one of the dumbest things I’ve ever read. The problem is actually pretty obvious. Listing prep time says we all prep at the same level, and nothing could be further from the truth. Heck, I have three preppers in my cafe and they all perform differently… So really, the question is who’s prep time are we talking about? Mine? Yours? Emeril’s? I’ve been cutting things for decades and have pretty damn good knife skills; do you? I can stem, seed and core a tomato blindfolded, without cutting myself, in about 15 seconds; can you? I don’t even think about process and procedure any more, it just comes naturally; does it for you? And if your answers are ‘No’, does that make you slow? If I can prep Dish A in 10 minutes and you take 20, should you not make that dish? Of course not! And really, that’s just the tip of the iceberg. How about what ingredients you have right on hand when you start your prep, how well equipped your kitchen is, how your day went, how many rug rats are flying around your feet, or how many critters need to go out right NOW?! Get the picture? My bottom line is simple – Who gives a rats ass how long it takes if you have the time and want to make it? If you’re cooking regularly, you either already have a decent sense of what you can and will accomplish in a given time, or you will develop one in time. If you really do like cooking and want to do it, you’ll do it.
Finally, there’s the exotic ingredient thing. Yes, I have a whacky spice cabinet. You may or may not have a pantry like ours, but I really don’t think that matters. We have all this stuff because we dedicated lot of time and energy into developing and perfecting recipes to share with y’all. Whether or not you need that much stuff is up to you. Does a couple avocado leaves and a little annatto really make or break good chili? If you’re asking me, I think the question is rhetorical. And frankly, I don’t buy the ‘why do you use ingredients I’m not likely to have’ complaint for a second; in this day and age, almost anyone in this country, and many others, can get anything they want. I recently shared a bacon recipe with a pal from South Africa. He ended up having to go all over creation to find several ingredients, but he did it, ’cause he really wants to try my recipe. Kinda like that last discussion on prep and cooking, huh? Ive mailed corn meal to Australia and mustard seed to Israel; if you can’t get something you wanna try, hit me up, I’ll help. I’ve also gotta point out that we constantly encourage and desire experimentation, so if you’re making it, put what you like in it: Give us credit the first time, and then it’s yours…
I say that if you love cooking and great food, maybe you should check out Tasmanian Pepperberry, or Urfa Bebir; who knows what you’ll do with them?
We do this because dear friends who love to grow, cook, preserve and explore as much as we do asked us to. We do this because we have a love for good food and cooking shared. We do this because we hope to inspire such in y’all. If that ain’t good enough, so be it.
Totally agree; we do it the way we do because we enjoy cooking, have the need-to-feed gene, want to eat wisely and well…as many reasons as people probably. Making soup is my go-to self soother when anxiety arises. Baking is recreational for me, and others get to eat the treats. I’m more about simple food made with excellent ingredients because I’m older (right?) and live alone-except for the feeding family and friends part. But we’ve both got the cooking as quiet bliss thing going and aren’t we lucky!!!
Oh my dear, that is exactly what you taught me, and I’ll never forget it. And truth be told, I’m making a slow roasted pork stew with a ton of veggies as I type, and yeah, it’s what we do.
… and as someone in Australia who received the corn meal, can I just say how much I enjoy your approach, Eben.
Oh my Friend, thank you! Much obliged